Technology Tip
From Your Friends at the Technology Committee
The share of home buyers using the Internet as an integral part of the home-buying process has nearly doubled to 70 percent from 2001. As a REALTOR®, you’ve known for some time that the Internet is reshaping the real estate transaction and clients’ expectations—it’s definitely reshaping your office and sales force.
Internet Listing Exposure and the use of good internet websites are mandatory if you want to keep pace with the general public. Real Estate on the web is fascinating and complex. Each site offers many different levels of marketing tools, i.e. some sites offer websites for agents, as well as posting listing information. Some sites offer a complete listing package, while others just offer a gathering place for listings posted. You could spend an insurmountable amount of time just researching what is available...
As a committee that is always looking to help our fellow associates, we have spent the time to review many different websites and would like to share with you our insights into today’s Internet Exposure.
The available sites and the specific mediums are mind boggling. You can post your listing to various different sites for FREE or for a very minimal charge. The magnitude of displaying your listing all over the internet is as simple or complex as you choose.
Our review was based on content, ease and effectiveness for marketing a listing. Here is a list of websites we felt were good marketing sites for your listings.
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www.realtor.com
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www.postlets.com
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Next week we’ll talk about the integrated site - Trulia.com